11 Ways to Effectively Use Social Media in 2021

11 Ways to Effectively Use Social Media in 2021

We have heard many complaints about how we spend most of our time on the internet and social media. Countless times, your parents have reprimanded you for overusing your phones. Despite all the negativity around, social media has a lot of positive aspects because there are so many wonderful things about it that could benefit billions of people worldwide.

Let’s look at the 11 ways to use social media in 2021;

  1. MAKING NEWS VIRAL

There were no social media platforms in older times; therefore, the news took a lot more time to reach people. Whether it’s a national news or just something about you, social media handles makes you reach billions of people around the world.

2. ONLINE SHOPPING

Though online shopping became popular since last decade, but the world has not appreciated online shopping more than they have in the Covid-19 lockdown. Whether it was new clothes that you wanted to buy or just essentials like medicines and food, everything is available at your doorstep through your social media handles and e-commerce websites.

3. HUNDREDS OF COURSES ONLINE

Many websites offer online courses on different subjects or skills. Quite some courses are free too, making it convenient and affordable for people to learn from the comfort of their home. Online courses are often advertised on social media, therefore, making those platforms extremely useful.

4. EASY COMMUNICATION

Social platforms has made it extremely easy to communicate with people. Whether you need to attend a meeting from home or video call your family or friends, it can be done within minutes. Other than messages can be left on multiple social platforms, which can be read by the receiver as soon as they’re free.

5.FREEDOM OF SPEECH

Social media platforms allow everyone to voice their opinions as long as they do not go against its guidelines. Freedom of speech is essential for people to raise their voice for the rights of minorities or the one’s who are mistreated.

6. EMPLOYMENT OPPORTUNITIES

Social media has created many job opportunities, such as content creators who post their content on different platforms such as Instagram and YouTube. These opportunities have provided them to become self-employed. Furthermore, many internet celebrities, social media managers, digital bloggers, etcetera have been able to find work because of social media.

7. SUPPORT

Many people struggling with declining mental health have been able to find help and support online. Many communities on social media platforms come together and talk about their experiences, which helps people around them cope with trauma, loss, and whatever is worsening their mental health.

8. BUSINESS AND CUSTOMER RELATIONSHIPS

Previously, businesses could not stay connected to their customers because social media did not exist or were not as common. However, since it has been introduced, businesses have been able to stay in contact with their customers and take their feedback faster than ever. Concept of digital marketing is also getting popular worldwide. Businesses can easily reach out masses, and generating effective leads.

9. COMMUNITY-BASED LEARNING

Social media has encouraged community-based learning as we see content from all around the world. There have also been occasions where the whole world united and talked about a specific topic like that fuss about a dress which some people believed was gold and white, and others believed it was blue and black.

10. BRAND BUILDING

Social media marketing has helped many businesses build their brand and become more popular with time. Many home-based businesses grew so much due to branding their business on social media such as Facebook and Instagram, earned high profits and created job opportunities

11. BUILDING COMMUNITIES

Social media has built so many communities where people have come together and shared their experiences. It has brought the world together for greater cause. For example, recently, when George Floyd and other police killings against Black community surfaced, the world united using the #BlackLivesMatter hashtag on Instagram and Twitter.

BOTTOMLINE

Social media has pros and cons, but if we use it positively the benefits are endless. People have achieved fame, money, knowledge, and recognition using social media and are continuing to do so.